Hootsuite provides a single dashboard that allows users to monitor and manage all the social networks of the organization. The platform allows the entity to send and schedule updates, monitor feeds, view other updates, engagement, etc. in dedicated streams. The customizable reports of this solution allow the individual or organization to schedule and distribute reports.
The first step for the organization is to create the desired account. You will then be able to sign into your Hootsuite account and add streams, add team members, link up the social profiles your need, and then begin scheduling updates across the various social profiles. You can view reports and build custom reports by accessing the analytics module that is in the dashboard.
Hootsuite Benefits
Monitoring Several Social Media Streams in a Single Place: By managing multiple social media networks in one place, you will no longer have to remember pesky passwords or visit each individual website. Hootsuite can connect with WordPress blogs, FourSquare, Google +, LinkedIn, Facebook, and Twitter among other platforms.
Scheduling Your Posts in Advance: Hootsuite allows users to schedule messages across all their social media platforms in advance.
Easy View of Analytics Data: Hootsuite has a unique analytics feature that will give you an in-depth view of how your social media strategies are working.
Hoot-let Plugin that Allows Easy Sharing of Information: This terrific bookmark plug-in will allow you to share content in an easy way with all your followers.
Social Media Listening: This is an excellent way of connecting with all your customers. You will notice what other people have to say and then bring the value of your organization into the conversation.
Efficient management of Customer Service on Social Media: Hootsuite allows you to view the questions from your customers in a single place and you will not have to check multiple social media sites.
Team Collaboration: This solution allows you to manage your teams in an efficient way. You will be able to add multiple team members to your desired social media accounts. You will also control the ability to add collaborators, assign tasks and edit posts.
Hootsuite Features
Social Media Management Features
- Social media monitoring
- Analytics/reporting
- Post-scheduling
- Multi-user collaboration
- Multi-account management
- Customer engagement
- Content management
- Brand tracking
- Automated publishing
Social Media Marketing Features
- Posts scheduling
- Multi-account management
- Keyword filtering
- Customer targeting
- Conversion tracking
- Content management
- Contact management
- Automated publishing
- Analytics
Social Media Monitoring Features
- Trend tracking
- Sentiment analysis
- Reputation management
- Dashboard
- Customer engagement
- Configurable alerts
- Competitive analysis
Collaboration Features
- Cooperative writing
- Content management
- Contact management
- Task management
- Synchronous management
- Product management
- Group calendars
Reputation Management Features
- Social media monitoring
- Social media metrics
- Sentiment analysis
- Response management
- Campaign management
Hootsuite Pricing
There are four basic pricing plans for the HootSuite tool. They are professional, team, business, and enterprise.Professional
This pricing plan costs nineteen dollars per month and manages ten social profiles with unlimited scheduling.- Manages ten social accounts with unlimited scheduling
- It supports one user
- Robust analytics
- Bulk scheduling
- Unlimited integrations of RSS
- An ad spend limit of nineteen dollars per month to boost posts
Team
- This plan has a cost benefit of ninety-nine dollars per month.
- It manages twenty social media profiles
- It has unlimited scheduling that can be done by three users
- Team assignments
- One HootSuite platform certification
- One custom branded URL
- Custom analytics reports
- It has a limit of two thousand dollars spend limit to boost posts
- It has all professional plan features
Business
- This plan has all features present in the team plan.
- Publishing approvals
- Analytic data exports
- Custom branded URLs
- One HootSuite platform certification
- One social media certification
- Premium app integrations
- A limit of five hundred dollars per month on ads to boost posts
- It has extended training for sixty minutes