ConvertKit is a blogger-focused email marketing platform built by Nathan Barry. It quickly gained popularity after influential marketers like Joanna Wiebe and Pat Flynn backed it up. Its tagline, The Power of InfusionSoft but easier to use than MailChimp, also helped its popularity. In addition to bloggers, ConvertKit also targets YouTubers and course creators. The system is well priced, easy to use, and offers customers the following;
- Email marketing features tailored to the needs of creators
- Increased conversions with targeted emails
- Organized and segmented subscriber lists
- Extensive functionality with integrations
It is a great email marketing solution for those who don’t have a lot of HTML coding experience or a lot of budgets.
ConvertKit Benefits
Efficient system and segmentation: ConvertKit is built around the idea of a tag-based system, which offers a more efficient solution to subscriber management. The system allows users to apply tags to subscribers based on certain criteria and individually target them. Merge tags enable marketers to create and send dynamic emails.
Ultra-simple automation manager: In addition to the traditional “rules” builder, ConvertKit offers a visual workflow builder that’s every bit as streamlined as you’d hoped it’d be. It is fast and everything happens directly inside the workflow.
Landing page editor: ConvertKit makes it easy to create landing pages, even for those who don’t have a website. This offers unprecedented advantages when running a social media campaign.
Responsive support: ConvertKit boasts a highly knowledgeable and responsive support team that’s always ready to provide answers. The platform also offers email & chat support and free concierge migration.
ConvertKit Features
Email Marketing
- A/B testing
- Autoresponder
- CAN-SPAM compliance
- Drip campaigns
- Dynamic content
- Event triggered email
- Landing pages & web forms
- Mailing list management
- Mobile optimized emails
- Reporting and analytics
- Subscriptions and unsubscriptions
- Template management
- WYSIWYG editor
- Visual automation
Marketing Automation
- Subscriber tagging
- Anaytics and ROI tracking
- API
- Customizable CTAs
- Landing pages and web forms
- Drip campaigns
- Dynamic content
Other features
- 70+ integrations
- Email and chat support
- Free concierge migration
- RSS feeds
- 700+ templates
ConvertKit Pricing
0-1k subscribers ($29/month)
- 1000 subscribers
- Visual automation
- Unlimited customizable forms
- Unlimited email sends
- Industry-leading deliverability
- Subscriber tagging
- Reporting
- 70+ integrations
- API
- Email and live chat support
1K-3K subscribers ($49/month)
- 3000 subscribers
- Visual automation
- Unlimited customizable forms
- Unlimited email sends
- Industry-leading deliverability
- Subscriber tagging
- Reporting
- 70+ integrations
- API
- Email and live chat support
3k-5k Subscribers ($79/month)
- 5000 subscribers
- Visual automation
- Unlimited customizable forms
- Unlimited email sends
- Industry-leading deliverability
- Subscriber tagging
- Reporting
- 70+ integrations
- API
- Email and live chat support
Bigger List (Cost depends on number of subscribers)
- 5000+ subscribers
- Visual automation
- Unlimited customizable forms
- Unlimited email sends
- Industry-leading deliverability
- Subscriber tagging
- Reporting
- 70+ integrations
- API
- Email and live chat support
- Free concierge migration