Omnisend – Features, Pros & Cons, User Reviews, And More!

Omnisend Email Marketing Tool

More than an email marketing tool

PROS	CONS
➕ Help Desk available	➖ Limited customization for free version
➕ Affordable	➖ Initial setup is confusing
➕ Automation	➖ Delivery Rate could be better

Features	Price (The Tool is freemium)
✔️ Marketing Automation	💲 Free Version available
✔️ Email Marketing	💲 Standard Version starts at $16/month
✔️ Segmentation	💲 Pro Version starts at $59/month
✔️ Reports

As we all know how difficult it can be for people working in the field of email marketing to reach their audience and continue and improve their audience relationships, people are moving to use better tools that can help them achieve their goals. And one of the best ways to do that in this sector of the industry is through the use of email marketing tools.

When it comes to these tools, one of the software that has been making a lot of noise recently is the Omnisend email marketing tool. Keep reading this article till the end to learn more about the same…

Omnisend: An All-In-One E-commerce Marketing Platform!

While there are a number of email marketing tools in the market at present, Omnisend sure takes a spot as one of the most efficient tools. The mission of the company is simple: making marketing relevant!

They help several e-commerce businesses to make their marketing campaigns much more relevant. This helps the companies gain more customers and, thereby, drive more sales. With the help of Omnisend, marketers can have the “power to rise above the promotional noise and get better results than ever.”

The founders started Omnisend in the year 2014. At that time, it was called Soundtest. However, as time went by, they found an upgrade not only in terms of their brand name but also in the number of their loyal customers.

There are several features that Omnisend provides to the users, like marketing automation, SMS marketing, email marketing, mobile optimization, and even the feature of analyzing the landing pages. Keep scrolling till the end to learn more about it and learn how you can benefit from the same…

Features Of Omnisend: Why Should You Use It?

There are a number of reasons why we have decided to choose a particular software. But one of the major factors that help us in deciding whether or not to select a particular tool is the features. These are the things that let us understand how we are going to benefit from using this tool.

Here are the features of Omnisend that you need to take a look at before making up your mind about investing in this software:

1. Marketing Automation

The first one on this list of features of Omnisend is marketing automation. With the help of Omnisend, you can “Drive sales on autopilot across multiple channels using a single, ecommerce-focused automation platform.” You can combine several channels and save time with the help of pre-built messages and workflow.

2. Email Marketing

One of the major functions of Omnisend is the task of email marketing. And this tool is great at it! You can create personalized email campaigns very easily. According to the website, you can create “professional, personalized campaigns within minutes using Omnisend’s robust email marketing features and watch your opens and business grow.” The tool provides you with several templates to choose from, which you can use to make personalized emails.

3. Segmentation

The next one on this list of unique features of Omnisend is the feature of segmentation. You can make customer targeting much easier with the help of this feature. With the help of Omnisend, you can improve the deliverability of the emails. Above all, you can target a variety of customers and keep them engaged at all times.

4. Reports

The last one in this list is the feature of reports and insights. Omnisend provides users with actionable insights that help to drive more and more sales. According to the website, with the help of this feature, you will be able to derive high ROI. You can “keep track of the sales that Omnisend is driving you with spot-on revenue attribution and reporting.”

What Is Good And What Is Not?

Like I say all the time, everything in this world is a mix of both good and bad. And that is also true in the case of technology. That is the reason why you should learn about both the good and the bad of a particular tool before you decide to invest in it.

Here are the pros and cons of Omnisend that you need to take a look at before you decide to invest in this product:

Pros: What Is Good About Omnisend?

• Help desk and customer care is available at all times. This makes it possible for the years to come up with solutions if they face one.
• It is one of the most affordable tools with a freemium model and pricing. The paid version of the tool also starts from only 16 dollars that makes it quite affordable for even small businesses and ecommerce sites.
• One of the best things about Onmisend is the fact that it helps to automate not only through emails but also through SMS.

Cons: What Is Bad About Omnisend?

• While you get a lot of editing options even in the free version of the tool, they are limited in terms of customization.
• The initial process of setting up the entire software can be very confusing and time-taking.
• The metrics that it provides to the users are not easy-to-understand and not updated most of the time.

Not Happy With Omnisend? Here Are Some Alternatives!

In case you have tried using Omnisend before but have not been satisfied with the results and the performance of the tool, you might be in search of some other better tools. Well, thankfully, there are a number of tools that offer similar or better services as that of Omnisend.

Here are some of the Omnisend alternatives that you need to check out:

• Constant Contact
• Mailjet
• Moosend
• Mailchimp
• Sender

Omnisend Reviews: What Users Have To Say About Omnisend?

What is the one thing that you need to know about when it comes to using a new tool? Well, mostly, it is the review of the tool. It can get difficult for you to trust the words of a stranger when it comes to investing your time and money in any tool or technology. That is the reason why I have gathered some of the most genuine reviews of this.

Here are the Omnisend email marketing tool reviews that you were searching for:

Reference From 👉 bit.ly/3Xw3zzE

Reference From 👉 bit.ly/3XAC9IP

Reference From 👉 bit.ly/3iRtIdb

Frequently Asked Questions (FAQs):

In case you were searching for information on Omnisend, I hope that you found all your answers here. However, before leaving, you might want to take a look at some of these questions that readers frequently ask about the tool.

PROS	CONS
➕ Help Desk available	➖ Limited customization for free version
➕ Affordable	➖ Initial setup is confusing
➕ Automation	➖ Delivery Rate could be better

Features	Price (The Tool is freemium)
✔️ Marketing Automation	💲 Free Version available
✔️ Email Marketing	💲 Standard Version starts at $16/month
✔️ Segmentation	💲 Pro Version starts at $59/month
✔️ Reports

Bottom Line: Is Omnisend Worth The Hype?

Omnisend is one of the most famous email marketing tools at the moment. This tool allows the users to add multiple channels and automate the workflow of the company. You can send customized and conceptualized content to your list of subscribers with the help of it.
In case you were searching for the information on Omnisend, I hope that you found this review blog to be of help. If there are any other queries related to the same, feel free to scroll down and leave your comments on the box at the bottom of the page.

Read Also:

• How to Become a Web Developer
• How to Do Keyword Research in 2019
• How to Create an Email Marketing Strategy