MailerLite – Features, Pros & Cons, User Reviews, And More!

MailerLite Email Marketing Tool

Create all that you need to connect!

PROS	CONS
➕ Easy to use	➖ For beginners
➕ Automation	➖ Limited Customization
➕ Affordable	➖ Time-consuming

Features	Price (The Tool is freemium)
✔️ Automation	💲 Free Version available
✔️ Landing Pages	💲 Growing Business starts at $9/month
✔️ Email Verifier	💲 Advanced starts at $19/month
✔️ Website Builder	💲 Enterprise is open for customization

Considering the fact that digital marketing has taken over this world, it only gets easier to reach your target audience and potential customers through the help of tools. However, when it comes to keeping a tab on the mailing list, it used to get difficult for the email marketers to send emails to their subscriber list manually.

And that is the reason why people in the email marketing industry started to turn to email marketing tools. One of the popular tools among these is MailerLite. Keep reading till the end to learn more about it…

MailerLite: The Digital Marketing Tool That You Need!

With more than a million happy customers, MailerLite is considered to be one of the best tools that are used by email marketers. It was set up in the year 2005 as a simple web design agency. However, in the year 2010, they completely turned to email marketing, and that is how it was formed.

According to their website, if there is one thing that they are proud of, it is the “passion for building a world-class product within a company culture that is built on trust, dedication and shared values.”

Keep reading this article till the end to learn about the features, pros, and cons, as well as the reviews of MailerLite…

Features Of MailerLite: Why Should You Use It?

Why would you start using a tool if you do not know how it will benefit you? That is the reason why you should know about the features of MailerLite that will make it different from other email marketing tools.

Here are the MailerLite features that you need to take a look at:

1. Automation

The first and most important feature that needs to be paid attention to is the task of automation. MailerLite is a tool that is known for its power of automation. You can “react to subscriber behaviors without lifting a finger.”

You can also collect the data regarding the customer list and send them personalized messages or emails on their “birthdays, wedding dates and other important life events to automate highly customized email messages to celebrate their anniversaries every year.”

2. Landing Pages

With the help of it, you can create custom landing pages and attract as well as convert visitors with these landing pages. There are several templates that the user can choose from when creating the customized landing pages.

These help you to generate sales and collect leads. You can easily “connect to your online store and promote products with our e-commerce integration or share your mobile app with our applications block and watch downloads soar!”

3. Email Verifier

One of the most interesting features of MailerLite is the fact that it helps you to verify the emails. It is a great way through which you can protect your email list and get a cleaner look at the inbox.

Using this feature, you will be able to boost the deliverability of the emails as you will get to verify the quality of the email address and detect the errors that generally occur during the signing-up process.

4. Website Builder

With the help of the feature of website builder, you can easily connect with your subscribers and grow your business online. MailerLite’s “drag-and-drop website builder lets you design feature-packed, interactive websites in a flash.”

With the help of MailerLite, you can build, engage, grow, and connect with your audience and, thereby, earn money and boost the finances of the company.

What Is Good And What Is Not?

As I always say, everything in this world is a mix of both good and the bad. That is the reason why you need to take a look at what makes a particular software great and what its drawbacks are. After all, you should know what will work for you and what will not before you spend money on the tool.

Here are the pros and cons of it that you need to take a look at before you leave:

Pros: What Is Good About MailerLite?

• The first and most important thing that makes it so popular is the fact that it is very easy to use. The users find it helpful and easy to navigate through the dashboard when using the MailerLite tool.
• The email marketing tool has the feature of automating day-to-day tasks like sending emails and reminders to the customers or subscriber list.
• It is a very affordable tool that helps you to reach as many customers as you want.

Cons: What Is Bad About MailerLite?

• It is not great when it comes to advanced or professional tasks. That is the reason why most people consider it only good for the use of beginners.
• The free version of the tool is great but has limitations when it comes to customization.
• It is a very time-consuming tool, with slow loading time and tedious setups.

Not Happy With MailerLite?… Here Are The Alternatives!

In case you have used MailerLite before and have not been happy with the results, and have not been very happy with the results, there is no need to lose hope. There are a number of other free email marketing tools that are available which provide similar or better services.

Here are some of the alternatives to MailerLite that you need to take a look at:

• Sender
• Sendinblue
• Mailjet
• SendPulse
• Mailchimp

MailerLite Reviews: What Users Have To Say About MailerLite?

I know that it can get a bit difficult for you to trust the words of a complete stranger when it is about investing in software that has to do anything to do with your business. That is the reason why we all look for the reviews before finally choosing a tool from the internet.

If you were in search of MailerLite reviews, you have reached the right place. Here are some of the most authentic and genuine reviews of it that I have gathered from the internet. Here is what users have to say about MailerLite:

Reference From 👉 bit.ly/3Ygr3Jh

Reference From 👉 bit.ly/3jFkVv4

Reference From 👉 bit.ly/3x49Qaf

Frequently Asked Questions (FAQs)

Now that you have almost reached the end of this article, I would ask you to take a look at these questions that readers frequently ask about MailerLite.

PROS	CONS
➕ Easy to use	➖ For beginners
➕ Automation	➖ Limited Customization
➕ Affordable	➖ Time-consuming

Features	Price (The Tool is freemium)
✔️ Automation	💲 Free Version available
✔️ Landing Pages	💲 Growing Business starts at $9/month
✔️ Email Verifier	💲 Advanced starts at $19/month
✔️ Website Builder	💲 Enterprise is open for customization

Bottom Line: Is MailerLite Worth The Hype?

MailerLite is considered to be one of the best email marketing tools that is available on the internet to present. It is one of the best and the easiest tools that you can use in order to grow your business.

With the help of this tool, you can create and design your own newsletters and landing pages. There are a number of ready-made templates that you can use along with the feature of automation that makes it easier for you to stay in touch with your subscriber list.
In case you were in search of information on MailerLite, I hope that this review blog has been of help to you. If there are any other queries related to the same, feel free to let me know by commenting in the box below at the bottom of the page.

Read Also:

• How to Become a Web Developer
• How to Do Keyword Research in 2019
• How to Create an Email Marketing Strategy