Many people think that keyword research is all about selecting high volume search terms, creating links and ranking that very keyword. Well, the truth is, Keyword research is the basis for good SEO. When used well, this can be very instrumental in ranking web pages for more keywords and subsequently driving traffic. Based on statistics, Continue reading…
If you read through blogs and articles on online marketing you must bear in mind that there is a lot of misinformation floating around. The digital marketing industry has grown exponentially over the last two decades and this has created a situation where there are too many ‘experts’ all around and everybody has a say Continue reading…
Are you running a business? Do you desire to get the message out there? Do you have a website? Well, you may be thinking, ‘what do I need a website for when I have Twitter, LinkedIn, Instagram, Facebook?’. The truth is that if you really want an online presence that truly reflects you and your Continue reading…
Email marketing is one of the most powerful tools that people use to market their business and transform growth.it not only promotes the business but also attracts prospective clients while ensuring that the relationship between you and your customers is built on loyalty. The best way to achieve this is by using the best bulk Continue reading…
One of the most important elements of any comprehensive marketing strategy is the use of social media platforms. In this age, there are a wide variety of social media channels ranging from Facebook to LinkedIn, Pinterest, Instagram, Twitter and YouTube among others. However, irrespective of what social media channel you are using, the main challenging Continue reading…
One of the oldest yet most relevant feature today that will help you be a successful email marketing is having a targeted email list. The truth is, since the advent of email, many marketers have used it as a powerful tool when marketing their products and services. It is the tool that plays a key Continue reading…
Owning and running a successful business is everyone’s dream. After all, who doesn’t like being the boss and setting convenient work hours? There is also the benefit of profiting from a niche that you are passionate about. Ecommerce platforms have become a powerful driving force in retail and made owning an online business a more Continue reading…
An email marketing software is a business solution that many marketers use to conduct their email marketing campaigns. Email marketing software plays a key role in helping you grow a list of email subscribers, design and build custom email templates, promote product deals, share valuable content, create a segmented mailing list for a more targeted Continue reading…
One of the biggest and most important questions that many marketers ask is when is the best time to send out emails to customers? Well, the truth is there is no one correct answer to this question. In spite the fact that there are tons of resources available online on what they think is the Continue reading…
Building a website has only become easier over the past 10-20 years. Thanks to the emergence of platforms like Wix, WordPress, and Weebly, you don’t have to be a coding guru to build a website. They are perfect tools for anyone who doesn’t have coding skills, wants to focus on content marketing and strategy, sell Continue reading…